In recent days, Netflix released a series of details about its new policies on the use of shared accounts, stating that it will block those that do not register activity after 31 days of the last connection in that place.
“Today’s widespread account sharing (more than 100 million households) undermines our long-term ability to invest in and improve Netflix, as well as build our business”Netflix said in a statement.
It is worth mentioning that several months ago, the streaming content platform had revealed its interest in implementing a change in the use of shared accounts, since the brand needs to contain the leakage of money that it suffers due to this practice.
For this reason, initially I would limit the profiles of users who do not live in the same household, since it is common for some of them to share their account with friends outside the family nucleus.
Likewise, Netflix indicates that the method to detect shared accounts the platform intends to ensure that the accounts have a connection to the home WiFi, that is why, they will use IP addresses, account history to check all the information.
The company has determined that this registration must be done at least once every 31 days from the main location of the platform subscriber. If not, it suggests that you will block the account that has not had this activity with this connection.
How to prevent Netflix from deleting shared accounts?
When the device used to watch Netflix is connected to the home internet, Netflix will not perform any verification. However, when you are not associated, the best option is to deactivate the verification through the phone, that is, every 31 days the user will have to connect to the official network of the home where the subscription is made.
This is how Netflix seeks to captivate children
On January 31, Netflix indicated that it launched -globally- the new feature ‘Mystery Box’with which it will offer a “safe and fun” space for minors to discover new movies or series on the platform.
In this sense, the company had different options to recommend content to users within the application itselfsuch as ‘Trending Now’ or ‘Top 10 Movies Today’ suggestion lists. However, it has launched a specific function to recommend content of interest to minors.
Having said the above and highlighting what Netflix itself announced in a blog post, it launched the ‘Mystery Box’, a new tool that works similarly to the shuffle function, but is only found within child profiles.
Thus, all that the ‘Mystery Box’ recommends is children’s content with options that change daily and that they are chosen from the wide catalog of content for minors that Netflix has.
With this function, the US streaming platform aims to create an “enjoyable and personalized” experience for “connect the little ones with the stories that make up their world”as Netflix has developed.
To access the ‘Mystery Box’, all you have to do is look for it in the ‘Favorites’ row, located at the top of the page in child profiles. Once located, you simply have to move the cursor over the box to discover the ‘New for you’ proposal.
Its design, in addition to being bright and striking, focuses on a drawing of the characters so that children “connect more easily and imaginatively” with the protagonists of the series and films, as explained by the director of Product Innovation, TJ Marston.
This feature was announced last May 2022. However, it is now when it is available to all users with Android devices globally.
*With information from Europa Press.